Strategii de marketing în promovarea serviciilor și instituțiilor sanitare

Authors

  • Cristian-Romeo Potincu Universitatea Transilvania din Braşov, România

Keywords:

marketing, medical institutions, services

Abstract

Through this article, it is intended to present some marketing elements that can be applied to medical institutions and services. In this way, marketing strategies applied to medical institutions and services in the United States function with the results generated by practice.

Author Biography

Cristian-Romeo Potincu , Universitatea Transilvania din Braşov, România

Facultatea de Ştiinţe Economice

Published

2008-07-19

Issue

No. 4 (2007)

Section

Pagina doctorandului