The Impact of fear on the stock exchange gamblers’ behaviour

Abstract

The paper creates a link between the five basic fears in humans and their occurrence when we invest in the stock exchange. The author identifies five basic fears in humans: fear of being rejected, abandoned, humiliated, betrayed and the victim of an injustice. The stock market investor is confronted with the following fears: the disposition effect, the hedonistic approach, the effect of the committed expenditure, the snake bite effect, the dismissal of any regret (or the no regret approach), the status quo prejudice and the endowment effect. The author shows that the stock investor’s seven fears are specific cases of the five basic fears. The first step in confronting these fears is to become aware of the mask worn.