Multilevel Marketing for everybody is not forever

Authors

  • Ioana Madalina Ciongradi Transilvania University of Brasov, Romania

Keywords:

multilevel marketing, pyramid schemes, entrance fee, direct sales, business

Abstract

Multilevel marketing is a form of income where people recruited in a program continually purchase products and services, and are encouraged to recruit other people to do the same. But is this a long-term business? This paper aims to actually clarify this matter once and for all and to show that an MLM system can actually be a profitable business if done correctly. One of the main problems that occur in the multilevel marketing system is that it is very easy to enter this distribution system. In order to function properly, an MLM system should not be obsessed with large and quick winnings but should focus on small and long-lasting gains.

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Published

2018-01-10