Ethics and Political Marketing

Authors

  • L. Muresan Transilvania University of Brasov, Romania
  • C. Potincu Transilvania University of Brasov, Romania

Keywords:

ethics, politics, political marketing

Abstract

This article reflects the need of ethics felt by the development of the activities implied by the political marketing.

Author Biographies

L. Muresan, Transilvania University of Brasov, Romania

Dept. of Public Law

C. Potincu, Transilvania University of Brasov, Romania

Ph. D. Candidate, Marketing

 

Published

2008-06-11

Issue

Section

ECONOMIC SCIENCES