Tourists’ Perception of Food Waste Reduction in Hotels: An Analysis from a Gender Perspective

Abstract

The study analyses the perceptions of Romanian tourists regarding food waste in hotels, highlighting gender differences. Women were found to be more aware of the problem, more receptive to visual messages, and more willing to adopt sustainable behaviours, such as accepting small portions or supporting food donations. Men preferred token rewards, digital apps, and clear hotel policies. Both groups believe that the responsibility is shared between tourists and the hotel. The conclusions suggest the need for differentiated strategies, adapted to the gender profile, to increase the involvement of tourists in reducing food waste in hotel units.